Canva is a social media image powerhouse that lets you create custom images for most major social platforms. For the most part, Canva is your average photo editing tool, but the app’s most unique quality is its beautiful graphs. For brands who want to create infographic-style graphics for social media posts, you can leverage Canva’s extensive and beautiful collection of flow charts, diagrams, maps, and more. The app also comes with a collection of stock photos you can use as a foundation for your Instagram posts. Canva has been available on iOS and web for a while, and just recently launched an Android version of the app. It’s free to access Canva’s basic features, but its major drawback is its price for bonus features. To collaborate with coworkers, upload custom fonts, and access other business-class features, Canva will cost $12.95 per month per team member.
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Good old iMovie comes baked into Mac OS. Like most native Mac apps, this video editor is very intuitive to use. It features a drag and drop interface. Mac users can use iMovie as a playground for learning the basics of video editing. Once you are up to speed, you may find that alternative video editing software in this list may better suit your needs.
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Adobe makes a second appearance on our list with Photoshop Express, a mobile-friendly, scaled-down version of their popular photo editing software, Photoshop. This iOS and Android app lets you edit photos, add text, play with image colours, watermark images, and create collages all in one place. Users also report it being easy to use if you’re already familiar with Adobe’s products. However, there’s a downside for non-Adobe users. The app is free, but to access premium features, you have to have a paid Adobe account and login. Even so, its free features are worth a download.
Focalmark is a great new app that serves as an Instagram hashtag generator that will help you find best 30 hashtags for your category within a few seconds. All you need to do is select a few items that describe your posts like “Wilderness”, “Landscape”, “Pacific Northwest” and the app will generate 30 hashtags that users can copy/paste into their captions or comments.
This slick video editing tool is great for marketers, publishers, individuals and agencies alike. With support for video stabilization, team collaboration, and much more this software is best in class for many different reasons. Users praise this video editing software for it’s amazing customer service, UX, value for money, and of course it’s features.
Hype Type is an animated text video app that allows users to animate text on top of video – a perfect combination for Instagram since some users watch videos without sound. While this app only features typography motion graphics, it does so better than most of the competition, making it a great staple in your Instagram toolbox. Hype Type is free on iOS and Android for the basic version; premium text styles and animations can be purchased in the app.
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Biteable’s simple interface helps you get to work right away even if you have little or no video editing experience. There’s no need to download or install anything on to your computer and it is free to use, though you can pay to remove the small watermarks from your videos. There are many templates available, and a wealth of stock footage on offer if you need it.
Best Video Editing Software for Windows (on every budget)