If you’ve managed an Instagram account for a while, you know posting content can seem like a full-time job. In fact, top brands post almost 5 times per week on average, which can easily eat up several hours. That’s why many social media managers leverage scheduling tools that allow them to load content in batches and automate posting. There are many of these tools out there, but here are some of the most popular apps for Instagram scheduling and publishing.
Good old iMovie comes baked into Mac OS. Like most native Mac apps, this video editor is very intuitive to use. It features a drag and drop interface. Mac users can use iMovie as a playground for learning the basics of video editing. Once you are up to speed, you may find that alternative video editing software in this list may better suit your needs.
Iconosquare is an Instagram (and Facebook) analytics web app that lets users measure impressions, track follower demographics (location, language, and more), and learn about when their audience is online to boost visibility. It also tracks all the basics – comments, views, likes, etc. – to give a baseline for how each individual post performs. While its analytics capabilities are robust, it doesn’t integrate with Twitter, LinkedIn, Google+ or other popular platforms. Iconosquare starts at $29 per month, but large agencies managing multiple client accounts should contact Iconosquare’s sales team for a custom quote.
Best Video Editing Software for Windows (on every budget)