Iconosquare is an Instagram (and Facebook) analytics web app that lets users measure impressions, track follower demographics (location, language, and more), and learn about when their audience is online to boost visibility. It also tracks all the basics – comments, views, likes, etc. – to give a baseline for how each individual post performs. While its analytics capabilities are robust, it doesn’t integrate with Twitter, LinkedIn, Google+ or other popular platforms. Iconosquare starts at $29 per month, but large agencies managing multiple client accounts should contact Iconosquare’s sales team for a custom quote.
HOW TO MAKE A FAN EDIT!!
Afterlight 2 is a photo editing app that takes photo filtering to the next level. Their ever-growing library of natural filters amplifies Instagram’s existing suite of options, helping you add extra polish to your images. As an added bonus, the app even lets you create your own filters to give your photos a consistent style that’s different from anyone else; play with your image hue, saturation and lightness, and overlay textures and effects to achieve the exact look you want. This affordable app is $2.99 and is currently ranked #2 app in the iTunes Photo and Video category – and for good reason. The only downside we can find is that it’s limited to iOS only, so Android users will have to find another option.
Canva is a social media image powerhouse that lets you create custom images for most major social platforms. For the most part, Canva is your average photo editing tool, but the app’s most unique quality is its beautiful graphs. For brands who want to create infographic-style graphics for social media posts, you can leverage Canva’s extensive and beautiful collection of flow charts, diagrams, maps, and more. The app also comes with a collection of stock photos you can use as a foundation for your Instagram posts. Canva has been available on iOS and web for a while, and just recently launched an Android version of the app. It’s free to access Canva’s basic features, but its major drawback is its price for bonus features. To collaborate with coworkers, upload custom fonts, and access other business-class features, Canva will cost $12.95 per month per team member.